CRM & Lead Generation Strategy

For companies who see growth opportunities in obtaining better customer insights and by better targeting their products and services.

9senses supports in:

• Performing a quick scan of current CRM capabilities to identify gaps and improvement potential.
• Development of CRM departments - clear profiles and job descriptions of the CRM staff, training on the job and transfer of expert knowledge.
• Setting up of Lead Generators internally or externally
• Establishing optimal distribution of responsibilities between CRM, Marketing & Sales and other departments.
• Centralization of CRM-related processes in one department.
• Building Marketing Database/Datawarehouse.